KD Faustino is a fashion blogger and ’style diarist’ based in Calgary, Alberta, who describes herself as ’a 20-something fashion buyer and social media extraordinaire who left her sunny tropical islander life in the Philippines to live in freezing cold Canada.’ She has a lot of energy and is a prolific blogger; only four months after her arrival her blog was named one of the top fifteen Canadian fashion blogs of 2010*. Her effortless style and discerning eye for fashion, made her blog an instant hit.
The girl with the messy hair is a style diary that KD (Kristine Diane) Faustino started in April 2009, while still living in Manila, to chronicle her daily outfits.
“I blog today simply because it makes me happy,” she says. “As narcissistic as it may sound, I blog for myself. It might seem shallow, but there’s really no hidden agenda behind my blogging, just that dressing up and fashion makes me happy. The compliments/recognition I get, inspiring other people with finding their style and the perks from brands/designers are just a plus for me.”
Faustino is a social media professional, and works as Social Media Head for Fashion Night Out Canada, Fabricated, and a fashion buyer for Citizen’s Planet. Her expertise in social media is apparent throughout her blog, and she’s a PR natural: “I think what makes my blog (or any blog for that matter) unique is the individual behind the blog itself,” she says. “If you stay true to yourself, your style, why you are blogging, your overall brand–it will show. You have to come to terms with the fact that blogging can be a serious business but at the same time, still having fun while doing it!”
Hailing from the tropical Philippines, KD’s had to adjust her style (not just fashion-wise but lifestyle as well) to Canada’s often frigid temperatures. Her islander spirit has brought a fresh new style to Calgary’s fashion scene and she’s embraced the challenges along the way–and posed for many a picture featuring piles of snow in the background instead of a beach. “I live in Calgary and the biggest [influence] it has on my blog is the weather!” she says. “As silly as it may sound, that’s the challenge of dressing in a bipolar city (in terms of weather) like Calgary.
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